A veterinary centre in Midsomer Norton has launched a pioneering new campaign this autumn to help dog owners in the area spot the often-missed signs of arthritis in their pets.

Running through November to December, Highcroft Silva House Veterinary Centre’s campaign aims to raise awareness of the causes and symptoms of arthritis in dogs of all ages — a condition that causing pain, inflammation and stiffness of the joints.

The campaign will introduces a free, easy-to-use app called DogMA to help owners monitor their dog’s mobility at home.

A spokesperson said: “Arthritis is one of the most overlooked conditions affecting dogs, with research showing that by the age of eight, four in five dogs are living with chronic joint pain. However, arthritis doesn’t just affect older dogs. Younger dogs can also develop the condition due to factors such as being overweight, joint injuries, high-impact activities or their breed type, especially larger breeds.

“Mobility problems in dogs are not always easy to spot. In younger dogs, joint pain may show up as reluctance to play, difficulty in training, or even changes in behaviour such as aggression or unusual calmness. In older dogs, symptoms are often mistaken for simply “slowing down” with age.”

As part of the campaign, Highcroft Silva House Veterinary Centre is introducing clients to DogMA, a scientifically validated app developed by the University of Liverpool. DogMA allows owners to assess their dog’s mobility at home using a structured questionnaire, to track changes over time, and to receive tailored advice on when to seek veterinary support.

The spokesperson explained: “The app is user-friendly also includes features such as medication diaries, exercise tracking, and reminders to repeat mobility assessments. Owners can share reports directly with their vet, ensuring collaborative care and timely intervention.”

Simon Webb, head vet at Highcroft Silva House Veterinary Centre, added: “Just like people, dogs can develop arthritis at any age. But unlike people, dogs can’t tell us how they feel. Many dogs are experts at hiding pain and the signs can be subtle, especially if more than one leg is affected.

“The great news is that early detection makes a real difference. With the right treatment, we can slow the progression of arthritis and help dogs stay active and comfortable for longer. So we encourage all dog owners, whether their pets are young or old, to use DogMA for routine monitoring, especially before annual check-ups.”

Clients can download the DogMA app whilst waiting in the Highcroft Silva House Veterinary Centre reception, or can receive help during a dedicated mobility clinic at the practice.

By completing the guided assessments, owners will also contribute anonymised data to the University of Liverpool, helping to advance veterinary understanding of canine mobility issues across the UK.

Highcroft Silva House Veterinary Centre encourages clients to contact them and book an appointment if they have any concerns over their pet’s mobility at any time.

Appointments can be booked by calling the practice or online at www.thevetcollection.co.uk